Gueno - Content Targeted for LATAM Region

Gueno, a fraud prevention platform that brings anti-fraud services for Latin American startups together in one API, wanted engaging content to showcase and educate about their services for an upcoming campaign targeting the LATAM market. To achieve this, Room4 Media collaborated closely with them to create custom illustrations, infographics, and banners tailored to resonate with their new audience in Brazil and Spanish-speaking countries. Taking a bold approach, we integrated unique illustrations into their established brand image. The final product effectively communicated and educated about their fintech services, captivating and connecting with the LATAM audience.

We set out to create an impactful B2B lead generation advertising campaign focused on promoting their KYT and KYC API services to FinTech companies. Our approach involved a multi-faceted strategy that included social media paid advertising, pay-per-click (PPC) lead generation, and display campaigns. This comprehensive effort resulted in an impressive reach of 449,465 and engaged an audience of 10,910, reflecting the campaign’s effectiveness in capturing the interest of potential clients and driving significant engagement.

See more of our work for fintech companies and for companies growing in Latin America.